adProduct 指定报告的广告产品。{
"configuration": {
"adProduct": "DEMAND_SIDE_PLATFORM",
"columns": [
"NewToBrandECPP",
"addToCart",
"addToCartClicks",
"addToCartRate",
"addToCartViews",
"addToList",
"addToListClicks",
"addToListRate",
"addToListViews",
"addToShoppingCart",
"addToShoppingCartCPA",
"addToShoppingCartCVR",
"addToShoppingCartClicks",
"addToShoppingCartValueAverage",
"addToShoppingCartValueSum",
"addToShoppingCartViews",
"addToWatchlist",
"addToWatchlistClicks",
"addToWatchlistRate",
"addToWatchlistViews",
"advertiserId",
"advertiserName",
"amazonDSPAudienceFee",
"amazonDSPConsoleFee",
"application",
"applicationCPA",
"applicationCVR",
"applicationClicks",
"applicationValueAverage",
"applicationValueSum",
"applicationViews",
"audioAdCompanionBannerClicks",
"audioAdCompanionBannerViews",
"audioAdCompletionRate",
"audioAdCompletions",
"audioAdFirstQuartile",
"audioAdMidpoint",
"audioAdMute",
"audioAdPause",
"audioAdProgression",
"audioAdResume",
"audioAdRewind",
"audioAdSkip",
"audioAdStart",
"audioAdThirdQuartile",
"audioAdUnmute",
"audioAdViews",
"averageCostPerClickToApply",
"averageCostPerKindleDetailPageView",
"brandSearchRate",
"brandSearches",
"brandSearchesClicks",
"brandSearchesViews",
"checkout",
"checkoutCPA",
"checkoutCVR",
"checkoutClicks",
"checkoutValueAverage",
"checkoutValueSum",
"checkoutViews",
"clickThroughRate",
"clickToApply",
"clickToApplyClicks",
"clickToApplyConversionRate",
"clickToApplyViews",
"clicks",
"contact",
"contactCPA",
"contactCVR",
"contactClicks",
"contactValueAverage",
"contactValueSum",
"contactViews",
"detailPageViewClicks",
"detailPageViewRate",
"detailPageViewRatePromotedClicks",
"detailPageViewViews",
"detailPageViews",
"downloadedVideoPlayRate",
"downloadedVideoPlays",
"downloadedVideoPlaysClicks",
"downloadedVideoPlaysViews",
"eCPAddToCart",
"eCPAddToList",
"eCPAddToWatchlist",
"eCPAudioAdCompletion",
"eCPBrandSearch",
"eCPC",
"eCPDetailPageView",
"eCPDownloadedVideoPlays",
"eCPFreeTrialSubscriptionSignup",
"eCPM",
"eCPP",
"eCPPaidSubscriptionSignup",
"eCPPlayTrailer",
"eCPProductReviewPageVisit",
"eCPRental",
"eCPSubscriptionSignup",
"eCPVideoAdCompletion",
"eCPVideoDownload",
"eCPVideoStream",
"eCPnewSubscribeAndSave",
"effectiveCostPerDetailPageViewPromotedClicks",
"effectiveCostPerPurchasePromotedClicks",
"effectiveCostPerSkillInvocation",
"freeTrialSubscriptionSignupClicks",
"freeTrialSubscriptionSignupRate",
"freeTrialSubscriptionSignupViews",
"freeTrialSubscriptionSignups",
"impressions",
"interactiveImpressions",
"intervalEnd",
"intervalStart",
"kindleDetailPageView",
"kindleDetailPageViewClicks",
"kindleDetailPageViewRate",
"kindleDetailPageViewViews",
"lead",
"leadCPA",
"leadCVR",
"leadClicks",
"leadValueAverage",
"leadValueSum",
"leadViews",
"lineItemComments",
"lineItemId",
"lineItemName",
"lineItemType",
"masterClicks",
"masterImpressions",
"mobileAppFirstStartCPA",
"mobileAppFirstStartCVR",
"mobileAppFirstStartClicks",
"mobileAppFirstStartViews",
"mobileAppFirstStarts",
"newSubscribeAndSave",
"newSubscribeAndSaveClicks",
"newSubscribeAndSaveRate",
"newSubscribeAndSaveViews",
"newToBrandDetailPageViewClicks",
"newToBrandDetailPageViewRate",
"newToBrandDetailPageViewViews",
"newToBrandDetailPageViews",
"newToBrandECPDetailPageView",
"newToBrandPurchaseRate",
"newToBrandPurchases",
"newToBrandPurchasesClicks",
"newToBrandPurchasesPercentage",
"newToBrandPurchasesViews",
"notificationClicks",
"notificationOpens",
"offAmazonClicks",
"offAmazonECPP",
"offAmazonPurchasesClicks",
"offAmazonPurchasesViews",
"offAmazonViews",
"omsLineItemId",
"other",
"otherCPA",
"otherCVR",
"otherClicks",
"otherValueAverage",
"otherValueSum",
"otherViews",
"pageViewCPA",
"pageViewCVR",
"pageViewClicks",
"pageViewValueAverage",
"pageViewValueSum",
"pageViewViews",
"pageViews",
"paidSubscriptionSignupClicks",
"paidSubscriptionSignupRate",
"paidSubscriptionSignupViews",
"paidSubscriptionSignups",
"playTrailerRate",
"playTrailers",
"playTrailersClicks",
"playTrailersViews",
"productReviewPageVisitRate",
"productReviewPageVisits",
"productReviewPageVisitsClicks",
"productReviewPageVisitsViews",
"purchaseRate",
"purchases",
"purchasesClicks",
"purchasesClicksRate",
"purchasesViews",
"rentalRate",
"rentals",
"rentalsClicks",
"rentalsViews",
"search",
"searchCPA",
"searchCVR",
"searchClicks",
"searchValueAverage",
"searchValueSum",
"searchViews",
"segmentClassCode",
"segmentId",
"segmentMarketplaceId",
"segmentName",
"segmentSource",
"segmentType",
"signUpCPA",
"signUpCVR",
"signUpValueAverage",
"signUpValueSum",
"signUpViews",
"skillInvocation",
"skillInvocationClicks",
"skillInvocationRate",
"skillInvocationViews",
"subscribe",
"subscribeCPA",
"subscribeCVR",
"subscribeClicks",
"subscribeValueAverage",
"subscribeValueSum",
"subscribeViews",
"subscriptionSignupClicks",
"subscriptionSignupRate",
"subscriptionSignupViews",
"subscriptionSignups",
"supplyCost",
"targetingMethod",
"totalCost",
"totalNewToBrandDPVClicks",
"totalNewToBrandDPVRate",
"totalNewToBrandDPVViews",
"totalNewToBrandDPVs",
"totalNewToBrandECPDetailPageView",
"videoAdClicks",
"videoAdComplete",
"videoAdCompletionRate",
"videoAdCreativeViews",
"videoAdEndStateClicks",
"videoAdFirstQuartile",
"videoAdImpressions",
"videoAdMidpoint",
"videoAdMute",
"videoAdPause",
"videoAdReplays",
"videoAdResume",
"videoAdSkipBacks",
"videoAdSkipForwards",
"videoAdStart",
"videoAdThirdQuartile",
"videoAdUnmute",
"videoDownloadRate",
"videoDownloads",
"videoDownloadsClicks",
"videoDownloadsViews",
"videoStreams",
"videoStreamsClicks",
"videoStreamsRate",
"videoStreamsViews"
],
"filters": [
{
"field": "advertiserId",
"values": [
"12345678910"
]
}
],
"format": "GZIP_JSON",
"groupBy": [
"lineItem"
],
"reportTypeId": "dspAudience",
"timeUnit": "SUMMARY"
},
"endDate": "2023-12-06",
"name": "DSPAudienceSummaryReport",
"startDate": "2023-12-06"
}curl --location 'https://www.amazon.com/ap/oa/reporting/reports' \
--header 'Amazon-Advertising-API-ClientId;' \
--header 'Amazon-Advertising-API-Scope;' \
--header 'Amazon-Ads-AccountId;' \
--header 'Content-Type: application/vnd.createasyncreportrequest.v3+json' \
--data '{
"configuration": {
"adProduct": "DEMAND_SIDE_PLATFORM",
"columns": [
"NewToBrandECPP",
"addToCart",
"addToCartClicks",
"addToCartRate",
"addToCartViews",
"addToList",
"addToListClicks",
"addToListRate",
"addToListViews",
"addToShoppingCart",
"addToShoppingCartCPA",
"addToShoppingCartCVR",
"addToShoppingCartClicks",
"addToShoppingCartValueAverage",
"addToShoppingCartValueSum",
"addToShoppingCartViews",
"addToWatchlist",
"addToWatchlistClicks",
"addToWatchlistRate",
"addToWatchlistViews",
"advertiserId",
"advertiserName",
"amazonDSPAudienceFee",
"amazonDSPConsoleFee",
"application",
"applicationCPA",
"applicationCVR",
"applicationClicks",
"applicationValueAverage",
"applicationValueSum",
"applicationViews",
"audioAdCompanionBannerClicks",
"audioAdCompanionBannerViews",
"audioAdCompletionRate",
"audioAdCompletions",
"audioAdFirstQuartile",
"audioAdMidpoint",
"audioAdMute",
"audioAdPause",
"audioAdProgression",
"audioAdResume",
"audioAdRewind",
"audioAdSkip",
"audioAdStart",
"audioAdThirdQuartile",
"audioAdUnmute",
"audioAdViews",
"averageCostPerClickToApply",
"averageCostPerKindleDetailPageView",
"brandSearchRate",
"brandSearches",
"brandSearchesClicks",
"brandSearchesViews",
"checkout",
"checkoutCPA",
"checkoutCVR",
"checkoutClicks",
"checkoutValueAverage",
"checkoutValueSum",
"checkoutViews",
"clickThroughRate",
"clickToApply",
"clickToApplyClicks",
"clickToApplyConversionRate",
"clickToApplyViews",
"clicks",
"contact",
"contactCPA",
"contactCVR",
"contactClicks",
"contactValueAverage",
"contactValueSum",
"contactViews",
"detailPageViewClicks",
"detailPageViewRate",
"detailPageViewRatePromotedClicks",
"detailPageViewViews",
"detailPageViews",
"downloadedVideoPlayRate",
"downloadedVideoPlays",
"downloadedVideoPlaysClicks",
"downloadedVideoPlaysViews",
"eCPAddToCart",
"eCPAddToList",
"eCPAddToWatchlist",
"eCPAudioAdCompletion",
"eCPBrandSearch",
"eCPC",
"eCPDetailPageView",
"eCPDownloadedVideoPlays",
"eCPFreeTrialSubscriptionSignup",
"eCPM",
"eCPP",
"eCPPaidSubscriptionSignup",
"eCPPlayTrailer",
"eCPProductReviewPageVisit",
"eCPRental",
"eCPSubscriptionSignup",
"eCPVideoAdCompletion",
"eCPVideoDownload",
"eCPVideoStream",
"eCPnewSubscribeAndSave",
"effectiveCostPerDetailPageViewPromotedClicks",
"effectiveCostPerPurchasePromotedClicks",
"effectiveCostPerSkillInvocation",
"freeTrialSubscriptionSignupClicks",
"freeTrialSubscriptionSignupRate",
"freeTrialSubscriptionSignupViews",
"freeTrialSubscriptionSignups",
"impressions",
"interactiveImpressions",
"intervalEnd",
"intervalStart",
"kindleDetailPageView",
"kindleDetailPageViewClicks",
"kindleDetailPageViewRate",
"kindleDetailPageViewViews",
"lead",
"leadCPA",
"leadCVR",
"leadClicks",
"leadValueAverage",
"leadValueSum",
"leadViews",
"lineItemComments",
"lineItemId",
"lineItemName",
"lineItemType",
"masterClicks",
"masterImpressions",
"mobileAppFirstStartCPA",
"mobileAppFirstStartCVR",
"mobileAppFirstStartClicks",
"mobileAppFirstStartViews",
"mobileAppFirstStarts",
"newSubscribeAndSave",
"newSubscribeAndSaveClicks",
"newSubscribeAndSaveRate",
"newSubscribeAndSaveViews",
"newToBrandDetailPageViewClicks",
"newToBrandDetailPageViewRate",
"newToBrandDetailPageViewViews",
"newToBrandDetailPageViews",
"newToBrandECPDetailPageView",
"newToBrandPurchaseRate",
"newToBrandPurchases",
"newToBrandPurchasesClicks",
"newToBrandPurchasesPercentage",
"newToBrandPurchasesViews",
"notificationClicks",
"notificationOpens",
"offAmazonClicks",
"offAmazonECPP",
"offAmazonPurchasesClicks",
"offAmazonPurchasesViews",
"offAmazonViews",
"omsLineItemId",
"other",
"otherCPA",
"otherCVR",
"otherClicks",
"otherValueAverage",
"otherValueSum",
"otherViews",
"pageViewCPA",
"pageViewCVR",
"pageViewClicks",
"pageViewValueAverage",
"pageViewValueSum",
"pageViewViews",
"pageViews",
"paidSubscriptionSignupClicks",
"paidSubscriptionSignupRate",
"paidSubscriptionSignupViews",
"paidSubscriptionSignups",
"playTrailerRate",
"playTrailers",
"playTrailersClicks",
"playTrailersViews",
"productReviewPageVisitRate",
"productReviewPageVisits",
"productReviewPageVisitsClicks",
"productReviewPageVisitsViews",
"purchaseRate",
"purchases",
"purchasesClicks",
"purchasesClicksRate",
"purchasesViews",
"rentalRate",
"rentals",
"rentalsClicks",
"rentalsViews",
"search",
"searchCPA",
"searchCVR",
"searchClicks",
"searchValueAverage",
"searchValueSum",
"searchViews",
"segmentClassCode",
"segmentId",
"segmentMarketplaceId",
"segmentName",
"segmentSource",
"segmentType",
"signUpCPA",
"signUpCVR",
"signUpValueAverage",
"signUpValueSum",
"signUpViews",
"skillInvocation",
"skillInvocationClicks",
"skillInvocationRate",
"skillInvocationViews",
"subscribe",
"subscribeCPA",
"subscribeCVR",
"subscribeClicks",
"subscribeValueAverage",
"subscribeValueSum",
"subscribeViews",
"subscriptionSignupClicks",
"subscriptionSignupRate",
"subscriptionSignupViews",
"subscriptionSignups",
"supplyCost",
"targetingMethod",
"totalCost",
"totalNewToBrandDPVClicks",
"totalNewToBrandDPVRate",
"totalNewToBrandDPVViews",
"totalNewToBrandDPVs",
"totalNewToBrandECPDetailPageView",
"videoAdClicks",
"videoAdComplete",
"videoAdCompletionRate",
"videoAdCreativeViews",
"videoAdEndStateClicks",
"videoAdFirstQuartile",
"videoAdImpressions",
"videoAdMidpoint",
"videoAdMute",
"videoAdPause",
"videoAdReplays",
"videoAdResume",
"videoAdSkipBacks",
"videoAdSkipForwards",
"videoAdStart",
"videoAdThirdQuartile",
"videoAdUnmute",
"videoDownloadRate",
"videoDownloads",
"videoDownloadsClicks",
"videoDownloadsViews",
"videoStreams",
"videoStreamsClicks",
"videoStreamsRate",
"videoStreamsViews"
],
"filters": [
{
"field": "advertiserId",
"values": [
"12345678910"
]
}
],
"format": "GZIP_JSON",
"groupBy": [
"lineItem"
],
"reportTypeId": "dspAudience",
"timeUnit": "SUMMARY"
},
"endDate": "2023-12-06",
"name": "DSPAudienceSummaryReport",
"startDate": "2023-12-06"
}'{}